How does it work?

We monitor your clicks and manage the exclusion list in real time.

We monitor your ads

We track every click on your search or display ads. We take into account IP, rank, location, unique device, keywords, and more.

We analyze fraud in every click

Each click receives a fraud risk score based on more than 120 click-through parameters along with user behavior.

In less than 3 seconds, our algorithm accurately identifies real potential customers, blocking bots and fraudulent users.

We exclude fraudulent IPs and devices using the Google API so they don’t see your ads again and waste your budget.

We improve your profitability

We eliminate malicious traffic with no real interest in your ads from your investment. We make sure your budget delivers better results.

Click fraud occurs when part of your daily spending is consumed by your competitors, bots, or click farms that click on your ads without any real interest in your website.

Click fraud is a global problem that affects 90% of pay-per-click (PPC) advertising. In 2019, it cost advertisers $76 billion in losses, a figure that continues to increase significantly year after year.

It depends on the competitiveness of your industry. We’ve seen companies inPcrease their conversion rates by up to 60%, with the average being between 10% and 25%. To find out how much you can improve, sign up and start our free trial.

Ppcarmour saves your ad budget by detecting and blocking fraudulent clicks from bots and malicious actors. This ensures that your ad spend goes toward genuine interactions with real users, maximizing the efficiency of your campaigns. By preventing wasted spend on fake clicks, you can allocate more of your budget to potential customers who are more likely to convert.